“Peike Shora” was a specialized publication by the Iranian Home Appliance Industry Association which is
known as the largest and oldest national organization of the home appliance industry. This publication
has been published since 1985 for 37 years in 379 issues.
“Peike Shora” is published by Alireza Mohammad Danyali , executive director of the Association and Dr.
Farshad Barati, Deputy Secretary of Planning, Executive and Public Relation of the association as chief
Editor. The wisdom and ideas of the members of the Policy Council have been used to publish the
publication.
Since all the CEOs of the active units in the home appliance industry and the officials and managers of
related intuitions of the three forces and policy makers in this industry are the audience and recipients.
of this publication, this journal as an effective communication path between the actors in this field, not
only does it cover and reflect the news and events of the home appliance industry but also publishes
and reflects the point of view, special articles and managerial topics in this field.
Accepting Ads in the “Peike Shora”
All production units which are member of the association including manufacturers of final products or
home appliance parts maker can use favorable advertising space of this publication for introducing their
products, activities and capabilities according to the following tariff table, approved by the board.
directors of the association.
This publication published since 2022 with the name “Ayande Sazan Sanye Lavazem Khanegi”.